MailChimp is a fun and simple email marketing services that has a bright and welcoming mascot - a cartoon chimp. Right there you can tell this is not your traditional email autoresponder. Email marketing is made easier and more cost-effective for the smaller marketer. You can sign up for Free and store up to 2,000 subscribers, send up to 12,000 emails a month with no trial sign-up, no contracts to sign, and no credit card required. They understand that every business has different needs so they offer 4 different plans.
The Forever Free Plan Monthly Plans Pay As You Go Plans High Volume PlansWhen you sign up for your free account they offer a complete set of resource guides to help you succeed with your email autoresponder marketing efforts. Listed below are some resource title examples you will have access to when you sign up. I have only listed a few, but a total of 24 resource guides are there for you to learn from.
Getting Started With MailChimp MailChimp Mobile How to Manage Your List Email security Lets Get SocialMailChimp email autoresponder also offers online training - webinars to help get you started and will walk you through your first campaign. In addition, they offer special topics that cover specific features and integration to accelerate your email marketing efforts.
Their platform uses an open API and encourages other systems and applications to integrate with its email engine. They now offer integration with systems like PayPal, Google Analytics, Magento, Salesforce, and Shopify to mention a few.
Choosing an email autoresponder can be difficult since there are so many to choose from. Aweber, GetResponse and MailChimp are some of the more popular autoresponders. You should analyze your subscriber list and decide what your email volume is and what kind of emails you typically send out. When you have a clear picture of your email autoresponder needs deciding which company to go with will be easy.
Here is a comparison of 3 email autoresponders first tier pricing structure to help you get started in the right direction.
MailChimp
Subscribers 0-2000 Price - FREE Send Limit - 12,000Aweber
Subscribers - 0-500 Price - $19 Send Limit - UnlimitedGetResponse
Subscribers - 0-250 Price - $8.16 with annual discount and $9.95 monthly Send Limit - UnlimitedMailChimp makes it easy to design exceptional email campaigns, share them on social networks, integrate with web services you already use, manage subscribers and track your results. All of this from MailChimp plus it will not break the bank charging you for monthly service fees.
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